First and foremost requirement for professional web design is neat and easy navigation, navigation of links on your site plays a big role in determining the stickiness of your site i.e. how long your visitor stays and explores your site. Simple question is what do visitors do as soon as they open your site? Most of the people would probably read the content of the present page and then look around to find any other page that interests them. Second important thing is a clean layout that uses a lot of white space enhances a site’s looks. Always try to keep the focus on your content, use a template for this. Try to use fonts that will be available on all computers to prevent your site looking messed up. Do make sure your load time is low. We must minimize graphics, flash and scripts as they hugely increase your file size. Always make sure that your site doesn’t have any unwanted tags or unused scripts as they optimize your HTML & script code. Try to use Server Side Include (SSI) files where ever possible as SSI files once called from the web server reside in its cache so on subsequent requests they load faster.

Good design for all Screen Resolutions is very important. Site which is easy-to-use always encourages visitors to stay and read your content. Site with long pages of content this is very crucial as the amount of scrolling required is reduced. Let our site doesn’t look good for a particular resolution it is very probable that the visitor will close the browser window feeling that the web page is not for their viewing. Issues with designing stretch layouts that fit any screen resolution ensure that you know all your visitors see a visually appealing and professional site.

Always ensure Web site scalability, make sure your code and design is scalable. Because technology advances and configuration of computers & their monitors keep increasing and varying it is impossible to test your site in all screen sizes and platforms. Web site must be cross browser compatible. Means always make sure you check your site for Internet Explorer, Mozilla Fire fox, Opera and Netscape Navigator as they constitute 95% of the world’s browsers. Do try to optimize your HTML code and make sure that your site doesn’t have any unwanted tags and that it is optimized. The design using nested tables instead of using cell merges and splits. Always use separate tables where ever possible. Do maximize content area. If this not only reduces load time, it enhances the readability of your site. Try to minimize use of graphics, flash, scripts as these are the major contributors to the size of your web page, so try minimizing them.

Author Resource:- Kyle Newton is a Professional web design and ecommerce professional with 7 years of experience in the web development and internet marketing field. He has developed total online presence systems and has helped establish many successful online businesses.
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